Caitlin Elizabeth is a project analyst at Market Fresh Foods and has just heard an alarming industry
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Question:
Caitlin Elizabeth is a project analyst at Market Fresh Foods and has just heard an alarming industry rumor. Market Fresh has been developing an innovative new product and is only 128 days away from its big market introduction. However, Caitlin has learned that a major competitor has been quietly working on a similar product and may actually enter the market first. Every day the competitor beats Market Fresh to market costs the company a revenue loss of 6503.87 British pounds per day.
The table below presents likely competitor entry times and Caitlin's estimates of their associated likelihood. Please help Caitlin calculate the following:
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