E-Commerce subject

Multiple Choice Questions (MCQ) - 20 Marks

This section consists of 20 questions. Answer all questions.

1. Which type of e-commerce business model deals with auctions?

a) B2B

b) B2C

c) G2G

d) G2C

2. ______ e-commerce transaction has the advantage of eliminating middlemen.*

a) B2C

b) B2B

c) B2E

d) B2G

3. Which of the following is not an e-tailing business model?

a) Internet (Online) malls

b) Direct marketing by manufacturers

c ) Click-and-mortar retailers

d) On-demand delivery

4. Which of the following is not a type of B2B E-Commerce?

a) Sell Side B2B

b) Delivery Side B2B

c) Buy Side B2B

d) Electronic Exchange

5. Customers pay a fixed amount monthly or yearly in order to access some type of service. This revenue model is known as

a) Affiliate

b) Transaction

c) Subscription

d) Licensing

6. B2C e-commerce is ideally suited for digital products because they a) Can be masscustomized and personalized

b) Are commodity-like products

c) Can be delivered at the time of purchase

d) All of the above

7. Which of the following is not an advantage of M-Commerce apps for business owners?

a) Wider reach and accessibility

b) New marketing opportunities

c) Better customer experience

d) High competition

8. ______________ is an example of G2G business model.

a) Singapore and Malaysia

b) Apple and Samsung

c) Sabah and Sarawak

d) Shopee and Lazada

9. Which of the following is not a type of knowledge management?

a ) Capture knowledge

b) Refine knowledge

c) Disseminate knowledge

d) Share knowledge

10. Mobile games, mobile music, and videos are known

a) Mobile functions

b) Mobile entertainment

c) Mobile commerce

d) Mobile games

11. Apple Pay, Google Pay & Samsung Pay are examples of ______________.

a) App Wallet

b) Mobile Wallet

c) Commerce Wallet

d) Debit Card

12. Connector, Salesman, Seeker, Maven, Self-sufficient & Unclassified play important roles in

a) Consumer decision process

b) Social shopping

c) B2B

d) Social commerce

13. There are ____ dimensions of virtual worlds.

a) 5

b) 6

c) 7

d) 8

14. Market segmentation focuses on ________________.

a) Product

b) Group

c) Quality of service

d) Customer-focused (one)

15. The word "Metaverse" refers to

a) Virtual world

b) Social commerce

c) Social marketing

d) Mobile commerce

16. ________________ is an organization that conducts its business activities solely online.

a) Click-and-mortar (click-and-brick) organizations

b) Brick-and-mortar (old economy) organizations

c) Mixed organizations

d) Virtual (pure-play) organizations

17. In order to use the football team's logo, Adidas is required to pay a certain amount of money in order to obtain the copyrights. This payment is known as

a) Licensing fees

b) Subscription fees

c) Affiliate fees

d) Transaction fees

18. Real estate agents and brokers are

a) e-distributor

b) seller

c) e-retailer

d) intermediaries

19. Which of the following country does not use Electronic Voting?

a) Singapore

b) India

c) Malaysia

d) Germany

20. Bantuan Keluarga Malaysia (BKM) is an example of

a) Government-to-Students (G2S)

b) Government-to-Employees (G2E)

c) Government-to-Citizens (G2C)

d) Government-to-Business (G2B)