You are the brand manager of a new fruit juice. You want to conduct primary research...

 

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You are the brand manager of a new fruit juice. You want to conduct primary research to determine if your target group likes the taste of your fruit juice. Recommend the best primary research approach to obtain this information. Explain why you have chosen that approach. Reference: Pages 82-88 If you prefer to work in Word, here is the link: MK351 Online Chanter.3 Assignment 2021 dosx a Question 2 2 Marks You want to conduct secondary market research to investigate the market size of the running shoe industry in Canada. Where would you go to obtain secondary information on the running shoe industry? Explain why this secondary source would be useful to you in searching for market information. Reference: Pages 81-82 Question 3 1 Mark Identify one passible ethical issue when conducting market research online. Reference: Page 97-98 You are the brand manager of a new fruit juice. You want to conduct primary research to determine if your target group likes the taste of your fruit juice. Recommend the best primary research approach to obtain this information. Explain why you have chosen that approach. Reference: Pages 82-88 If you prefer to work in Word, here is the link: MK351 Online Chanter.3 Assignment 2021 dosx a Question 2 2 Marks You want to conduct secondary market research to investigate the market size of the running shoe industry in Canada. Where would you go to obtain secondary information on the running shoe industry? Explain why this secondary source would be useful to you in searching for market information. Reference: Pages 81-82 Question 3 1 Mark Identify one passible ethical issue when conducting market research online. Reference: Page 97-98

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Answer 1 The best primary research approach to open this information is face to face interviews or o... View the full answer