Question: EL A Read aloud TV Draw Highlight SECTION-B (50% weight age) Note: question 1 and 2 are linked. Q1. Mr. Ahmed is a SME entrepreneur

 EL A Read aloud TV Draw Highlight SECTION-B (50% weight age)

EL A Read aloud TV Draw Highlight SECTION-B (50% weight age) Note: question 1 and 2 are linked. Q1. Mr. Ahmed is a SME entrepreneur and currently owns a restaurant chain of fast food in Oman. His fast food chain offers burgers, variety of coffee drinks, pizzas and desserts. He wishes to expand his business in other segments and therefore is vary about expanding present fast food business in other locations of the country or to venture into hypermarket segment. Mention any three MNC (multinational) competitors of the business. According to you, he is referring to which two industry types or segments? What are the working capital cycle and capital investment cycle requirements for the mentioned segments? Looking at the present business scenario in Oman, suggest one course of action to Mr. Ahmed and justify your answer. Your justification can be based on your personal observations or secondary sources like literature review. If you are using literature review, then use proper in-text referencing and attach end reference list at the end of the word document. (35 marks)

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