- Eleven weeks ago, we commenced our Course with the understanding of the evohtion of the Corporate Entity. - Traditionally, corporations focused stricdy on Bconomic Values. More recently, corporations are demonstrating their commiment to Non-Econonr Concerns - or to what has been refensd to as their Corporate Sociat Responsibility (CSR). - The movement to a Global Econony has created the Pursuit ofUniversal Vahues as a basis fr Intemational Commercial Behaviour - the ideat. Varying Global Stendards is, infact, the reality In complying withLaws and Regdations, comporations recognize that compliance means both National and International Govemance under a variety of Economic Systems. - Consumer Protection has created a new level of consciousness for corporations. At play here - self regulation versus govemment regulation. - Truthuilress and Transparency are consumer expectations in both Sales Marketing and Advertising. - In addition to Economic Sustairability, comporations are expected to address the issves of Environmenat Sussinabitity and Social Sustainability by thair expanding Stakeholders. - With the public exposure of Concerning Corporate Activities and Globat Comption, corporations have embraced the concept of CSR to both maintain and to rehabilitate their Corporate Brand and Reputation. - We have, examired examples ofboth Corporate Success and Cooporate Faiture. We have, through our course of study, conchded that a well defined Corporate Sociat Responsibitity Policy is the Key to a Profitable Businass Model for today's corporation. - In our inal exercise, Assigment=3, you are beingdirected to use all the knowledge that you have acquired in our course to draf your own Comporat Social Responsibitity Policy for a corporation whose profile is attached. - The Doccument that you produce witllbe postad on the conporation's website and be available for alt to read. It must be clear, concise, genvire, and reflective of the business in which the corporation isenggged. It witl wouch upon much of what we have spoken about in class. It should appeal to all stakeholders