Question: Entry into a market by a new competitor evokes a reaction. As a result, a competitive dynamic- action and response begins. Before responding to a

Entry into a market by a new competitor evokes a reaction. As a result, a competitive dynamic- action and response begins. Before responding to a competitor, firms must understand the competitive dynamics of the business in order to succeed with a growth opportunity. Suggest and critically discuss a model that helps managers to meet this objective Support your answer with examples. ( New Competitive Action , Threat Analysis : Market commonality+ Resource similarity , Motivation and Capability to Respond

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