Question: erm Exam 2 - Part 2 ( Chapters 7 , 8 , 1 0 , 1 1 , 1 2 Apr 2 4 at 1

erm Exam 2- Part 2(Chapters 7,8,10,11,12
Apr 24 at 12:23pm Instructions
Question 9
A customer's lifetime value is calculated by:
Summing the annual sales of the customer and then dividing by the projected lifetime
Finding the NPV of a customer's projected lifetime profits for the firm
The firm's MRP system
Summing the projected annual profitability of the customer
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erm Exam 2- Part 2(Chapters 7,8,10,11,12 Apr 24 at 12:23pm Instructions

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