Evaluate organizational leadership and its role in relation to corporate culture Develop strong and effective internal...

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Evaluate organizational leadership and its role in relation to corporate culture Develop strong and effective internal and external communications Understand the impact of employee engagement and corporate culture Develop corporate communications plans RIM needs to respond both externally and internally to the letter, including the claims that the letter "reflects the feeling across a huge percentage of your employee base." Your presentation should offer a clear summary and analysis of the situation, and recommend what coCEO's Balsillie and Lazaridis need to communicate in response. Remember to focus your summary and analysis on creating the foundation for your recommendations. Key Questions How should RIM respond externally? What should be their main message? How should they share this message? What issues does RIM need to address internally with their employees? What do they need to communicate? How should they communicate it? What, if any, actions should follow the communication? Evaluate organizational leadership and its role in relation to corporate culture Develop strong and effective internal and external communications Understand the impact of employee engagement and corporate culture Develop corporate communications plans RIM needs to respond both externally and internally to the letter, including the claims that the letter "reflects the feeling across a huge percentage of your employee base." Your presentation should offer a clear summary and analysis of the situation, and recommend what coCEO's Balsillie and Lazaridis need to communicate in response. Remember to focus your summary and analysis on creating the foundation for your recommendations. Key Questions How should RIM respond externally? What should be their main message? How should they share this message? What issues does RIM need to address internally with their employees? What do they need to communicate? How should they communicate it? What, if any, actions should follow the communication?

Answer rating: 100% (QA)

To effectively respond both externally and internally to the concerns raised in the letter Research in Motion RIM needs to address the issues regarding corporate culture employee engagement and commun... View the full answer