Question: Evaluating an organization's strengths and weaknesses: involves constructing a strategic balance sheet on which the company's resource strengths represent competitive assets and its resource weaknesses
Evaluating an organization's strengths and weaknesses:
involves constructing a strategic balance sheet on which the company's resource
strengths represent competitive assets and its resource weaknesses represent
competitive liabilities.
is called a competitive environmental assessment.
is the same process as benchmarking.
is focused on makins lists of a company's opportunities and threats.
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