EVALUATION BASED : CASE STUDY: Wal-Mart Tries on Cheap Chic

EVALUATION YOU NEED TO MAKE: Provided during the exam.

ANALYSIS (18 points) Overall evaluation

(3 pts)

This should be a clear (good grammar, no spelling mistakes), concise (3-4 sentences) summary of your overall evaluation. Summary of major reasons (criteria) for your evaluation (3 pts) Here I should see a summary of your inferences below Evidence supporting overall evaluation (12 pts) Here I should see data from the case for each alternative you need to assess against the 3 criteria

you listed above.

Example:

Criteria Evidence Inference Criterion A Fact 1 Fact 2 Fact 3 Based on these facts, what conclusion can you make about this criterion? Criterion B Fact 4 Fact 5 Fact 6 Based on these facts, what conclusion can you make about this criterion? Criterion C Fact 7 Fact 8 Fact 9 Based on these facts, what conclusion can you make about this criterion? ACTION PLAN (14 points) Overall Goal (2 pts) Your overall goal should be driven by your overall evaluation. It's the "now what?" and should be longer term. It should be stated clearly (good grammar, no spelling mistakes), and concisely (2-3 sentences). Short-term SMART objectives (4pts) Here I should see at least 2 objectives that you need to accomplish in the short term to reach your overall goal. The objective should be specific, measurable, achievable, realistic, and timebound. Long-term SMART objectives (4 points) Here I should see at least 2 objectives that you need to accomplish in the long term to reach your overall goal. The objective should be specific, measurable, achievable, realistic, and timebound. Major Risks (2pts) List 2 risks to your action plan - i.e., are there any short or long-term objectives that present a risk to the company if they are not reached. Risk Mitigation (2pts) For each risk listed above, what can you do to lower or perhaps eliminate the risk APPENDIX (8 points) Include at least 1 analytic framework below.