Excel Examples of Outreach Plan: https://drive.google.com/file/d/1IlFuaWPiUpfaaEstuI3mJKdJ-TmW6gXt/view?usp=sharing

Instructions Complete a BuzzFeed Outreach Plan (Excel examples of Outreach Plans _& ). You must go beyond easy targets like Milestone friends and family (unless they are truly in the target market). You must include some topic-relevant people to persuade. Remember to be absolutely detailed and that having more options is better. Weigh the audience size of your target with the likelihood of actually getting your link distributed successfully. The purpose is not just to plan your campaign, but also to assess the feasibility of the idea while it's still easy to make changes! Additional notes: The objective here is to develop a list of targets for the outreach portion of your promotion. The idea is that when you launch your content, you'll amplify your reach by convincing people to help (e.g. a popular account re/shares your content) or by posting in the right forums (e.g. public Facebook groups, or even in a popular account's mentions). This will help you to assess the viability of your topic - can you point to accounts or communities that will be interested? Is it realistic to expect you'll get enough page views through those channels? It naturally makes sense to do this in parallel with developing your content, so there could be some iteration, where your content idea evolves to fit the target audience. Submission Please submit as an Excel file or Sheets link