Question: Executives at a global computer manufacturer are considering whether to make a radical shift in the products they offer, scrapping more than half of the

Executives at a global computer manufacturer are considering whether to make a radical shift in the products they offer, scrapping more than half of the existing offerings in favor of new ones. Which of the following describes the best setting in which to take this significant risk?

Select answer from the options below

a) Executives are motivated by desperation to get out of a bad situation.

b) The company has a competitive advantage achieved through quality.

c) Executives are taking the risk from a base of performance success.

d) The company has a competitive advantage achieved through costs.

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