Exhibit $2$: Fan Satisfaction Survey Results $($ N $=250)$

Responses to closed$-$ended questions

Grade

Category Item A B C D F

Game Day Parking $901054555$

Traffic $5085485215$

Seating $45301153525$

Entertainment $16035261019$

Printed Program $6634982230$

Tickets Pricing $105104161510$

Season ticket Plans $758054410$

Concessions Prices $1611658582$

Selection of Food $1556024110$

Speed of Service $3545464876$

Open$-$Ended Comments on Survey Cards

$$ Parking a mess

$$ Add a skybox

$$ Double the parking attendants

$$ Everything is okay

$$ Too crowded

$$ Seats too narrow

$$ Great food

$$ I smelled drugs being smoked

$$ Stadium is ancient

$$ Seats are like rocks

$$ Not enough cops for traffic

$$ Hire more traffic cops

$$ Great! $$ More hot dog stands

$$ Seats are all metal

$$ Need skyboxes

$$ Seats stink

$$ Lines are awful

$$ Seats are uncomfortable

$$ I will pay more for better view

$$ Get a new stadium

$$ Student dress code needed

$$ I want cushioned seats

$$ Not enough police

$$ Students too rowdy

$$ Parking terrible

$$ Game starts too late $$ Put in bigger seats

$$ Friendly ushers

$$ Need better seats

$$ Expand parking lots Hate the bleacher seats

$$ Hot dogs cold

$$ $$3$ for a coffee? No way!

$$ Get some skyboxes

$$ Love the new uniforms

$$ Took an hour to park

$$ More water fountains

$$ Better seats

$$ Seats not comfy

$$ Bigger parking lot

$$ Toilets weren$$t clean $$ My company will buy a skybox$$ build it$!$

$$ Programs overpriced

$$ Want softer seats

$$ I$$ll pay for a skybox

$$ Seats too small

$$ Everything is great

$$ Build new stadium

$$ No complaints

$$ Dirty bathroom

$$ I$$m too old for bench seats

$$ Cold coffee served at game

$$ Not enough handicap spots in lot

Respondents $(250)$

Alumnus

Student

Faculty$/$Staff

None of the above Number

$113$

$83$

$16$

$28$ Draw a fishbone diagram for open ended comments