Explain and discuss the concepts of ;

1- Customer needs

2- Customer wants

3- Customer demands

4- Value proposition

5- Product concept 

6- Marketing concept

7- Selling concept

8- 3C Model

9- STP Model

10- 4P Model

11- Product life cycle

Answer rating: 100% (QA)

1 Customer Needs Definition Customer needs are the essential desires or requirements that customers seek to fulfill with a product or service Example A need for transportation can be met with a car bi... View the full answer