Question: Explain how digital data is used to make informed decisions that help organizations improve marketing approaches. Describe how digital data might influence the performance of

  1. Explain how digital data is used to make informed decisions that help organizations improve marketing approaches.
  2. Describe how digital data might influence the performance of a digital marketing plan.
  3. Find a data consolidation platform and review a demonstration session of it.
    • How might brands use that platform to manage digital content and results of an investment over time?

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