Question: explain in detail the blue ocean strategy that was devised to bring the Tata Nano car to market. Who was the intended target demographic for

explain in detail the blue ocean strategy that was devised to bring the Tata Nano car to market. Who was the intended target demographic for the car? What steps did Mr. Tata take to ensure that the Blue Ocean's ERRC grid had been addressed in his strategy for the Nano car?

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