Explain with examples the "Target Market" and "Positioning Strategy" for bottled water"Evian" and "Perrier. guideline attached

Firstly, define what is Target Market for example: A target market refers to a group of potential customers to whom a company wants to sell its products and services. This group also includes specific customers to whom a company directs its marketing efforts. A target market is one part of the total market for a good or service. (lnvestopedia, 2020) Reference list (type reference list on the last page) httgszggwww.investogedia.comgtermsgtgtarget-market.asg Identify 2 target market each for Evian and Perrier bottled water. Evian e.g. younger people 4 examples needed (2.5 marks x 4 points = 10 points) Get the target through websites Positioning Positioning defines where your product (item or service) stands in relation to others offering similar products and services in the marketplace as well as the mind of the consumer. Or Position includes designing your product or service so that it distinguishes itself from the competition and people want to purchase it. Student need to visit the website for both brands and include that information when discussing about the positioning of Evian and Perrier. https:f/www.evian.com/en_us/theevian-story/ httgszggwww.gerrier.comgusggerrier-iuice-drink Evian is attempting to position itself as the bottled water for the younger. active group. The new product forms they are introducing, reinforces this idea. Support this positioning by including examples from the website. Perrier, long viewed as the grandfather of all bottled water, is remaking itself. A review of materials on its Web site shows the company is positioning its water as \"young," \"hip," and \"sophisticated.\" They even provide information for party planning. (Explanation with examples: 7.5 marks x 2 points: 15 marks) (Total: 25 marks) Red colour: advise for you to write more to get better marks j