Question: Exploratory research _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ . a

Exploratory research _____________________.
a.
Describes demographic characteristics, psychographic behaviors, as well as opinions held by a market
b.
Aims to determine if changes in one variable impact changes in another variable
c.
Cannot be projected upon a larger population
d.
It is used to discover new ideas or brainstorm solutions

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