Question: External environmental scanning is a critical component for understanding a company s market position and developing an effective strategic plan. While PESTLE and Porter s

External environmental scanning is a critical component for understanding a company

s market position and developing an effective strategic plan. While PESTLE and Porter

s Five Forces are widely used to analyze the external environment, other models can also provide valuable insights. Identify and explain ANOTHER MODEL Not INCLUDED PESTLE and Porter

s Five Forces models that can help companies better understand and diagnose their external environment. In your explanation, include details such as the model

s founder, key factors, drivers, methods of measurement, level of impact, real

-

world examples, or any other relevant information to support your analysis.

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