2. Promptprint Ltd, a printing business, has received an enquiry from a potential customer for the quotation of a price for a job. The pricing policy of the business is based on the plans for the next financial year shown below. Sales revenue (billings to customers) 196,000 Materials (direct) Labor (direct) Variable overheads Maintenance Depreciation Rent Heat and light Profit (38,000) (32,000) (2,400) (3,000) (27,600) (36,000) (8.000) A first estimate of the direct cost for the particular job is: Direct materials- E4,000 Direct labor- E3,600 Required: 1. Prepare a recommended price for the job based on the plans, commenting on your method. 2. Comment on the validity of using financial plans in pricing and recommend any improvements you would consider desirable for the pricing policy used in (a).