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arketing Strategy Ce

Assessment

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QUESTION $5$

What are the causes of an under$-$performing event programs?

Desire to change, data silos, manual process, innovation

Event strategy, integrated technology, manual process, desire to change

Off$-$line mentality, integrated technology systems, process, desire to change

Off$-$line mentality, data silos, manual processes, innovation

Event strategy, data silos, manual processes, innovation