Fill in the blank with the terms provided below. a. Imagine you have overheard the owner of a medium-sized manufacturing company 2gum saying, "We had a good year, and I think next year will be even better. I'm going to raise this year's promotion budget to 4.5 percent of last year's gross sales. That will let me do more advertising than the 3.5 percent I budgeted last year." From this information, you know the small manufacturer used budgeting. allso b. A major fallacy of budgeting is that by tying budget to sales, a company may have the least amount to spend when it actually needs the greatest amount of promotion dollars. ms to sqyta of glimny zost c. After reading the daily newspaper, the restaurant owner said, "The owner of Fellini's House of Noodles ran a quarter-page ad in today's paper. We'll just have to find enough money to run our own ad the day after tomorrow." What budgeting technique is the restaurant owner most likely using 102noqz pri d. Imagine a small retailer saying, "Well, after budgeting fo