Question: Fill out the missing boxes of this marketing segmentation table as a party supply rental business. Use short reponses to fit in the boxes. Does
Fill out the missing boxes of this marketing segmentation table as a party supply rental business. Use short reponses to fit in the boxes. Does not have to be perfect, just do your best.
| Target Market? | Wedding? | Birthdays? | Business Parties? | Graduation? |
| Demographics? | ? | ? | ? | ? |
| Psychographic? | Celebratory? | ? | Professional? | Achievement-oriented? |
| Benefit? | Invitation? Layout? | Entertainment? Catering? | ? | ? |
| Usage Rate? | Moderate? | High? | Moderate? | Low? |
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