Financial decisions are very important to an organization. When the objectives match the profits or investments it shows, and the opposite when the strategy is not linked because of risks due to making poor decisions. If the services of the investor is to profit at least 10% more in capital than what was profited in the previous year(s), and for some reason that do not happen because the pricing was not set to accomplish the goal, managers should be able to identify the problem and make corrections before bigger risks occur by comparing speed sheets and other documents and compare with rivals to up the price or lower the price to meet the objectives.When an organization set a profit margin to a 10% increase in profiting but it fail, and the reason for that amount being set is to meet requirements to pay back leverage or loans could put the firm's value at risk. The firm should still move forward with a different strategy and be alert to all RISKS