Question: Find three advertisements, each directed at a different market segment in the VALS framework. Include a screenshot and link, if applicable, for each ad. For

Find three advertisements, each directed at a different market segment in the VALS framework. Include a screenshot and link, if applicable, for each ad. For each ad, identify the VALS segment you believe it targets and why. Use the segmentation bases discussed in Chapter 2 and your knowledge of the VALS U.S. market segments.

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