Finer Diner has hired you as a consultant to determine how to increase dessert sales. Data from
Question:
Finer Diner has hired you as a consultant to determine how to increase dessert sales.
Data from Finer Diner, Kim’s Kitchen, and Pete’s Place was used to find out if there is a difference in the number of calories in their desserts. Set alpha to 0.05 and determine if there is a difference in the mean number of calories.
Restaurant | Finer Diner | Kim’s Kitchen | Pete’s Place |
Dessert 1 | 420 | 1006 | 880 |
Dessert 2 | 570 | 852 | 800 |
Dessert 3 | 636 | 1152 | 508 |
Dessert 4 | 377 | 1255 | 785 |
Dessert 5 | 258 | 1366 | 702 |
Use your findings to complete this exercise.
Create an outline in which you:
Identify ways you can market desserts for the Finer Diner to give them a competitive edge over their competition,
Illustrate potential changes in the lineup of desserts at Finer Diner that could solicit more sales.
Propose marketing ideas directed specifically at the competition’s customers in order to get them to try desserts at the Finer Diner.
Canadian Organizational Behaviour
ISBN: 978-0070401877
8th Canadian Edition
Authors: Steven Lattimore McShane, Sandra Steen