Firms that emphasize CLV $($customer lifetime value$)$ focus on customer

relationships

profitability

status

characteristics

size

From the following list, select the commonalities between selling to individuals and B$2$B selling.

Both require salespeople who have not yet reached middle age.

Both center, on helping customers solve problems.

Both involve massive advertising budgets.

Both follow a similar sequence of steps.

Both require salespeople to interact with multiple decision makers.