Question: First, create a persona based on market research for the brand that you are using for your final project. Use this article on the art

First, create a persona based on market research for the brand that you are using for your final project. Use this article on the art of personas as a reference point. Then, review user analytics from Facebook, Google, or Instagram, and decide which platform

(

)

you should focus on

.

Support your decision using evidence from the persona and user analytics to explain your rationale.

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