first pic is what the assignment is about second pic is what i need answered

1. Barnes \& Noble. William Barnes, G. Clifford Noble - Business form LLC, date of incorporation 1873 - Customers here are searching for a more unique experience compared to everyone else. And the more unique the experience, the better. People will go to bookstores for both what they need and the satisfaction of being at the bookstore. - A brief biography for each key founder, including position in the company Charles Barnes was born in Canton, IL on September 8, 1833. At an early age, Charles decided to join the army. Once he retired from the army, he became a pastor in many churches. Charles became extremely ill and decided to leave the ministry for a bit. Barnes decided that once he was better, he was going to open a secondhand bookstore, which started in Wheaton, IL. Clifford Noble was born January 7, 1864, in Westfield, Hampden Co., MA. Gibert Clifford Noble was a co-founder of the bookselling firm Barnes \& Noble. In 1886, Gilbert Noble was hired as a clerk at a bookstore in New York City called Arthur Hinds \& Company. In 1917, Gilbert Noble bought out his partner Arthur Hinds and entered a new partnership with William Barnes. The name of the bookstore was changed to Barnes \& Noble. 2. Market niche (who are you going to sell to?) - Describe the target market segment, including demographics, size and location - Key proprietary factors, including patents, trade secrets and unique skills 3. Financial summary (how much do you need to start the business, and what will you do with it?) - Summary of projected sales and profits for at least two years - Identify amount of capital (money) you will need to raise, the nature of the financing (debt, equity or a combination), and the ownership interest being offered 4. Critical Success Factors - List and describe three to five critical success factors (things you need to do to be successful)