First, read: https://www.forbes.com/sites/stevedenning/2017/05/22/the-four-keys-you-need.to-achieve-strategic-agility/#57c869627da8 Second, Research a reasonable example of "strategic agility" as it relates to business practices and place the url on discussions with your post of a one paragraph reflection. PAIBOC stands lor purpose, audience, information, benefits, objections and conlext Read: You are the ownet of the second largest cruise line in the world. You have 7 different cruise ships that sail all areas of the globe As second one of your main goals is to become #1 Your company prides itself on customer serrice and you believe that this avenue affords vou the best opportunify to become #1 Your largest ship, the "World Traveler" can accommodate 10,000 passengets Durig a Novembet crurse in the Southern Caribbean while docked at Barbados Islands, 5,500 passengers became sick from food poisonng People from America. Mexico. France, Germany Japan and Iraly were all part of those who got sick As it turns out, over 3000 people repoited sick but only after relurning from excursions on the island. This situation could represent a possible setback to achieving your #1 position in the world unless il is handled propetiy So after extensive discussions with your board of directors, it was decided to not only fully refund all passengers that were aboard tus cruise (whether they got sick or not). but to provide for a free cruise on any of your ships at any time throughout the vear m any part of the world for up to a T days and 8 night's cruise. Passengers are responsible for the cost of getting to and from the point of debarkation to meet the ship Instructions: Develop a PAIBOC that displays your intent as the owner to address the customer service issues encountered by this outbreak of food poisoning Then, write a generic letter to all passengers explaining what happened, why it happened, what the cruise line intends to do to prev enl the Situation fhom happening again, and the remedy to appease each passenger You will need to be sensitive to the diverSIty of the passenger pool from three perspectives. gender, race, and nationality It is extremely important that you do not offend one or more of these groups of passengers in vour attempt to keen them as part of your customet base Note: pay particular attention to the in-class discussion about the subtleties of this problem before beginning this assignment. Tum in your PABOC with your written paper

Answer rating: 100% (QA)

Organizations use PAIBOC to analyze the purpose your audience and the situation PAIBOC stands for purpose audience information benefits objections and context Here I present my intent as the owner to ... View the full answer