Question: Fix& Fiddle.com is an online store selling a wide range of hardware and DIY equipment for use in the home or garden. The company caters
Fix&
Fiddle.com is an online store selling a wide range of hardware and DIY equipment for use in the home or garden. The company caters to both the male and the female market. The marketing team uses a dynamic pricing strategy. Which one of the following presents a potential danger of this strategy?
Select one:
a The potential of driving suppliers out of business
b Undermining profits for the sake of meeting demand
c Making losses because of the increasing costs of managing a growing database
d Not keeping track of their inventory because of the number of orders
Allowing certain customer groups to benefit above others
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