Flag question: Question 6 Question 65 pts Someone stole Dr. Cho's Office 360. They have his Word, they'll pay.

There are many word processing programs; Google even offers theirs for free. But Dr. Cho keeps using Word. So why do people keep using Word?

Group of answer choices

People are trained on it. They don't want to have to learn a new program.

Because it's the cheapest product on the market.

All of the reasons listed here.

Because it's Microsoft. Flag question: Question 7 Question 75 pts Cell phone commercials use a variety of tactics to connect with you. Which of the following does not touch on a value proposition? Group of answer choices

We charge less than Verizon.

Samsung showing beautiful artistic pictures taken with their Galaxy phone.

We offer a 2GB processor.

Showing how difficult it is to take a selfie photo and then showing how their camera can widen its field to get the whole picture. Flag question: Question 8 Question 85 pts Subscription services have exploded as a business. Part of the reason why it's so lucrative is that people tend to let their subscriptions run too long instead of cancelling them when they no longer want it. This is an example of what kind of behavior? Group of answer choices

Know-feel-do

Do-Know-Feel

Know-do-feel

Feel-Know-Do Flag question: Question 9 Question 95 pts Holly Wood has come up with a new fashion app. It has a meta-search engine that will check out 20 clothing websites to give you many options and save you time. It also has a camera to get your body measurements and figure out what size you want. It also has an automated photo-shop system that shows how you will look in these clothes. This detailed analysis to get these features is most likely from: Group of answer choices

Value chain analysis.

Segmentation definition.

Product positioning.

Customer surveys. Flag question: Question 10 Question 105 pts A person can buy an iPhone 11 for $1200 or they can pay $50/mo over 2 years. The cost is exactly the same, yet the sellers advertise the $50/mo approach. This is an example of:

Group of answer choices

Framing

Discount pricing

Reference pricing.

Herd behavior