Focus on a problem in a restaurant that calls for expertise in some aspect of writing, communications, or media to solve a business problem or pursue an opportunity. Your proposal should focus on understanding the business or organization's problem (and goals), and helping suggest the most effective approach to solving the problem. . Business or organization: Describe the target organization. Do some preliminary research about this organization and explain its goals and mission. . Problem or opportunity: Describe the problem you hope to address with this proposal in as much detail as you can. What makes you think this is a problem? How might addressing this help this business with its goals or mission? Assess the feasibility of your project: It's important that this be feasible -- particularly, that you can gather enough information in order to have a robust understanding of the problem or opportunity and constraints on solving it. Explain why you see this as a feasible problem for you to pursue. Is this a local business or organization? Are you affiliated with this business at all? . Identify what you need to learn: Briefly explain what you already know about this business, problem, and its solution. List 3 (or more) questions that you currently do not have answers to but will need to find out as you develop this project. Solution ideas: Suggest any preliminary ideas you have about solutions or ways to address this opportunity.