Question: Following graduation, three students, let's call them Abigail, Bruce and Colton, launch a start - Following graduation, three students, let's call them Abigail, Bruce and

Following graduation, three students, let's call them Abigail, Bruce and Colton, launch a start- Following graduation, three students, let's call them Abigail, Bruce and Colton, launch a start-
up company that produces bike locks. Abigail and Bruce each are available to work a maximum
of 40 hours per week at the company, while Colton is available to work a maximum of 20
hours per week. The company makes two different types of locks: a u-lock and a cable lock.
To make a lock, Abigail assembles the inside mechanical parts of the lock while Bruce
produces the casing. Colton is responsible for taking orders and shipping the locks. The amount
of time required for each of these tasks is shown below.
Each U-lock built and shipped yields a profit of $30, while each cable lock yields a profit of
$20. The three partners now want to determine how many locks of each type should be
produced per week to maximize the total profit.
a) Formulate a linear programming model for this problem and solve the model using MS
Excel. Note that the optimal solution may be non-integer. Consider the answer as a
recommendation for the average number of locks of each type to produce each week over
the course of a year.
b) Use Solver to find the optimal solution and total profit as the unit profit of each lock is
varied. Fill in the two tables below and estimate the allowable range for the unit profit of
each type of lock.
Table 1. Keeping Price of cable locks Fixed
Table 2: Keeping Price of U-locks Fixed
c) Use Solver to fill in the following tables to see the impact of multiple changes at the same
time by entering the optimal solution for both products in each cell.
d) Use Solver to fill in the three tables below to see the impact of varying the righthand
sides on the constraints. For the last column, determine the difference between the profit
for that row and the row above it. e) Generate Solver's sensitivity report and use it to determine the allowable range for the unit
profit for each type of clock and the allowable ranges for the maximum number of hours
each partner is available to work per week. Do the above tables affirm these ranges?
f) To increase the total profit, the three partners have agreed that one of them will slightly
increase the maximum number of hours available to work per week. The choice of which
one will be based on which one would increase the total profit the most. Use the sensitivity
report to make this choice. Assume no change in the original estimates of the unit profits.
g) Explain why one of the shadow prices is equal to zero.
h) Can the shadow prices in the sensitivity report be validly used to determine the effect if
Colton were to change his maximum number of hours available to work per week from 20
to 25? If so, what would be the increase in the total profit?
i) If, in addition to the change for Colton, from (h), Abigail also were to change her maximum
number of hours available to work per week from 40 to 35, what would happen to the
optimal solution and the total profit? Use the 100% rule to answer this question.
up company that produces bike locks. Abigail and Bruce each are available to work a maximum
of 40 hours per week at the company, while Colton is available to work a maximum of 20
hours per week. The company makes two different types of locks: a u-lock and a cable lock.
To make a lock, Abigail assembles the inside mechanical parts of the lock while Bruce
produces the casing. Colton is responsible for taking orders and shipping the locks. The amount
of time required for each of these tasks is shown below.
Each U-lock built and shipped yields a profit of $30, while each cable lock yields a profit of
$20. The three partners now want to determine how many locks of each type should be
produced per week to maximize the total profit.
a) Formulate a linear programming model for this problem and solve the model using MS
Excel. Note that the optimal solution may be non-integer. Consider the answer as a
recommendation for the average number of locks of each type to produce each week over
the course of a year.
b) Use Solver to find the optimal solution and total profit as the unit profit of each lock is
varied. Fill in the two tables below and estimate the allowable range for the unit profit of
each type of lock.
Table 1. Keeping Price of cable locks Fixed
Table 2: Keeping Price of U-locks Fixed
c) Use Solver to fill in the following tables to see the impact of multiple changes at the same
time by entering the optimal solution for both products in each cell.
d) Use Solver to fill in the three tables below to see the impact of varying the righthand
sides on the constraints. For the last column, determine the difference between the profit
for that row and the row above it.
 Following graduation, three students, let's call them Abigail, Bruce and Colton,

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!