Question: For a brand to succeed, it needs to be managed properly. Which one of the following is explaining brand management I. Brand management includes a

For a brand to succeed, it needs to be managed properly. Which one of the following is explaining brand management
I.
Brand management includes a mix of marketing strategies.
II.
Brand management involves showing the characteristics, values and features of the product.
III.
Brand managements only decision is to decide whether to make a product part of a family brand or market.
IV.
Effective brand management includes knowing your target market

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