Question: For a firm in a stable environment, a scanning system intended for a volatile environment is unsuitable. This is because scanning can frequently exposes data
For a firm in a stable environment, a scanning system intended for a volatile environment is unsuitable. This is because scanning can frequently exposes data and information that is unclear, partial, or disconnected. Although, firms may use scanning to spot early signs of prospective changes in the broader environment, as well as, discovering changes that are already underway. Using this approach effectively aids the firm in identifying opportunities and risks. Moreover, the general environment has seven segments. What are these segments and how do these segments link to scanning the external environment?
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