For Chipotle's E. Coli Outbreak, please address the following: What should the company do to repair...
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For Chipotle's E. Coli Outbreak, please address the following: What should the company do to repair its reputation in the long term? Would you suggest donating to charities, establishing a scholarship, starting a public relations campaign, redesigning the logo, changing the name, etc.? Should people resign or be fired? Should any part of corporate culture be changed (e.g., attitudes toward transparency, bonuses)? Be sure to address each category of threat and each type of stakeholder identified in the crisis analysis. For Chipotle's E. Coli Outbreak, please address the following: What should the company do to repair its reputation in the long term? Would you suggest donating to charities, establishing a scholarship, starting a public relations campaign, redesigning the logo, changing the name, etc.? Should people resign or be fired? Should any part of corporate culture be changed (e.g., attitudes toward transparency, bonuses)? Be sure to address each category of threat and each type of stakeholder identified in the crisis analysis.
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Addressing a crisis like Chipotles E Coli outbreak requires a comprehensive strategy that takes into account the various stakeholders and threats involved Here are recommendations for what the company ... View the full answer
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
Posted Date:
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