Question: FOR DISCUSSION : read the article Juul Is Going Up in Smoke 1. What is the underlying problem in this case from Juul CEO K.

FOR DISCUSSION : read the article "Juul Is Going Up in Smoke"

1. What is the underlying problem in this case from Juul CEO K. C. Crosthwaites perspective? Explain.

2. What do you think about Juuls approach for solving the problem? Explain.

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