For example, residential rentals.

1. Executive Summary - Note the full legal name of your organization. - Describe your business idea and the nature of your target market. 2. Mission, Vision, \& Culture - After reviewing several mission statements for actual companies in your industry, write a mission statement for your organization in 21 to 40 words that clearly states your competitive advantage, strategy, and tactics. - Create a vision statement for your company. - Describe the core beliefs you will use to run your organization and how they will be reflected in its culture. - Identify the ways you plan to run a socially responsible organization. 3. Company Description - What is the company's legal structure (sole-proprietor, partnership LLC, C-corp, S-corp, etc.)? -What are the advantages/disadvantages of this structure over the others? - Where will you physically operate the company? What is the geographic reach of the company? - Who will be owner(s), partners, or stockholders? Describe percentages owned by each