Question: For high - involvement purchases. are likely to be the most effective marketing approach, whereas for low - involvement purchases are likely to be more

For high-involvement purchases. are likely to be the most effective marketing approach, whereas for low-involvement purchases are likely to be more effective
a. Mratsod facts, distibuted fact
b. short-term observations, long-term observations
chroduct info dete detalle, musir nictures slonans
d. positioning clues, differentiation clues
 For high-involvement purchases. are likely to be the most effective marketing

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