For the final project, you will be working as a group. Students who were assigned to companies of the same industry for the first assignment are put together in groups for the final project. Each group focuses on a company chosen specifically because they exemplify a strong commitment to society $($e$.$g$.$ embedded strategy$).$ Your task is to draw on and apply material from the course to explain their success thus far and to provide the company with advice on how to succeed with an embedded strategy and, more importantly, how to take on a transformational strategy in the future. Importantly, you must also demonstrate an ability to synthesize the information you gathered independently in Assignment $1,$ indicating your expertise regarding what is happening at the industry level.

Business and sustainability is not only about satisfying a niche market, it is also about actively seeking to challenge industry or even societal behavior by targeting the mainstream market. The later modules of this course will expose you to tools that have allowed businesses to "push the envelope" on what is possible when the objective is to minimize, if not eliminate, social, economic, and ecological issues while remaining profitable. As a group, you are expected to identify which of these tactics and approaches are needed to ensure that your assigned company not only achieves this end but also demonstrates feasibility and thus profitability. You are playing the role of consultants in that you are providing advice on how a company, already committed to sustainability, can improve their performance in this area and compete against some of the mainstream players in their industry. Given that, as a group, you have examined several of the mainstream players with whom this company competes, you are well positioned to not only ensure that this company effectively embeds sustainability in a way that is differentiated but to also advise them on how to transform the many unsustainable practices associated with the industry in the future.

Logistics. The final group project must be submitted in the form of a slide deck $($maximum $35$ slides$).$ This deck must serve effectively both in presentation mode $($consider: font size, amount of content on the slide which the audience can consume, etc.$)$ and as a written report document for deeper review and analysis by the audience following your presentation. Students are encouraged to use the notes section of the slides to add additional detail to the main text on the slides if they feel it is necessary; if you elect to use the notes section, please ensure that your submitted version includes readable notes. The slide deck for Assignment $2$ is due by the beginning of Class $11$ for ALL GROUPS, regardless of if you present in Class $11$ or Class $12.$ Only one group member needs to submit the slides. Groups will be penalized three percentage points $($out of $100)$ for each day that the project is late. The slide deck must be submitted on Canvas.

All groups are required to conduct an oral presentation of their slide deck in one of the last two classes. All oral presentations must be completed within a $20-$minute time frame. A Q&A period of $5-8$ minutes will follow each presentation. With this in mind, groups should remain selective on what parts of their slide deck $($and of each slide$)$ to present and highlight, and on which sections of busy decks the audience should focus their attention. Put another way, please refrain from presenting all material in the slide deck and from submitting two separate slide decks $($one for submission and one for the presentation$).$ Be selective and pick those elements that contribute to a high$-$quality presentation. Therefore, $20\%$ of your grade for this project is based on the quality and sequence of the slide deck along with the efficacy and professionalism of the presentation. Not all group members are required to present in the oral presentation.

The following figure shows your group. You can also find your group on the course website. The company mentioned at the top of each group is the com