For this assignment progress on external environment and service area competitor analysis report it will be based on Keck School of Medicine of USC a students perspective. Your final report should be approximately $8$ to $12$ pages long, of which three$-$fourths should be text$/$writing$.$ You will also likely have some pages with various maps, graphics, and charts. Remember you are to complete both an external environment analysis and a service area competitor analysis.$$

While your report may vary $($because not everything I$\text{'}$m going to mention applies to every service category$),$ in general, your report should include:$$

Detailed description of your Service Category$$

Detailed description of your Service Area $($which might include$)$:$$

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General Information Economic factors Demographics Psychographics $($Interests$,$ Attitudes, and Opinions or IAO analysis of the area$)$ Health Status Note: this section might include an Issue Identification Chart $($see p$.57,$ Exhibit $2-4)$ and$/$or an Environmental Trends$/$Issues Plot $($p$.58,$ Exhibit $2-5).$

Service Area Structural Analysis $($which might include$)$:$$

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Power of Customers Power of Suppliers Threat of New Entrants Threat of Substitutes Intensity of Rivalry$$

Length: This assignment must be$8-12$pages $($excluding the title and reference page$).$

References: Include $10$ scholarly resources.