Question: For this assignment, we will be working on understanding the behaviors and characteristics of people who use a digital application related to health and wellness.

For this assignment, we will be working on understanding the behaviors and characteristics of people who use a digital application related to health and wellness. A free version offers limited content, such as tracking your exercise. A paid subscription service offers personalized coaching from a certified exercise trainer. The company generally values utilization of the application. The product managers want the users to sign in frequently. Paid coaching is a source of revenue for the company. The product managers are also interested in analyzing their data to better understand the patterns of user behaviors. Your work on this assignment will support that effort

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