Question: For this module's assignment, please prepare a 1-2 page paper that outlines Paws and Wings pet store marketing strategy. Please include: PEOPLE Market segment Target

For this module's assignment, please prepare a 1-2 page paper that outlines Paws and Wings pet store marketing strategy. Please include: PEOPLE Market segment Target market PRICE The pricing for your products, whether you will offer bundles, and what this price is based on (competitors, cost, etc.) PLACE Where you will sell your products/services (direct-to-consumer: retail, e-commerce, catalog, fairs & open markets or using wholesale, distribution, or a combination, and why) PROMOTION Promotional plan and be sure to include Competitor Analysis & SWOT Marketing budget How you will track (metrics) your marketing to know if it is working

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