FORMAT FOR CASE

Do not summarize the case as part of your written paper, but give a brief case overview at the beginning of your video presentation.

Use a title page and a reference page.

For more information, see the rubric on Blackboard!

The body of the case write$-$up and presentation should contain the following steps.

Case Write$-$up: USE THESE HEADINGS!!!

I. STATEMENT OF MAJOR PROBLEM. $($Explain what you think the problem is and why you think it is the problem. The Problem is NEVER FINANCIAL, financial problems are symptoms of the real problem!!$)$ You must state the problem in terms of how the company$$s current strategy has or will cause problems for the company in terms of the elements of the external environmental factors and the company$$s structure$/$internal environment.

CRITICAL SUB PROBLEMS $($Identify and give a brief plan to solve them here. Usually financial, or maybe structural, cultural or environmental, but remember that financial problems are usually symptoms of the major problem.$)$

ANY OTHER SUB PROBLEMS YOU FEEL NEED MENTIONING.

$($Section I counts $25$ points$)$

II$.$ ALTERNATIVE STRATEGIES. $($At least $3$ Alternative Strategies$).$ Relate only to the major problem. List and briefly explain at least three advantages and three disadvantages of each alternative. Give a brief statement of implementation for each alternative which tells what functional areas will be involved first in the implementation process of this strategy, and how.$)$

$($Section II counts $25$ points$)$

III. SOLUTION. $($Give reasons for choosing this particular strategy as the solution. Your logic should be written in the alternatives. Could be a combination of alternatives, but choose the ONE you think is best. Must be a solution to the major problem you stated above and must contain one of the alternative strategies that you previously discussed to repair it$.$ Status quo may be an alternative strategy, but it is probably NOT the solution.

$($Section III counts $25$ points$)$

IV$.$ STRATEGY IMPLEMENTATION. $($How are you going to do what you want to do$?$ Where will the company obtain the $$$,$ the resources, the people, etc. This should be the major section of your paper. This should be logical$,$ practical, and sound. Remember, some ideas may sound good, but if the company can't implement them, they are worthless. Critical thinking is definitely required here!! Discuss each major department$$s specific duties in implementation of this strategy $($management$,$ marketing, R&D$/$engineering$,$ accounting, HRM$,$ production, MIS, finance, legal$).$

$($Section IV counts $50$ points.$)$

V$.$ CONTROL SYSTEM$/$FEEDBACK$/$BACKUP SOLUTION. $($How are you going to monitor the strategy implementation? How will you know if it is working? What will you do if it does not work?$)$ You should follow each step in the implementation process for each functional area and determine how each step will be controlled. If you have sold part of the company, it is impossible to go back to the status quo as a backup solution!

$($Section V counts $50$ points.$)$

VI$.$ WHAT THE COMPANY REALLY DID?

Find out what the company actually did. $($Go to the company$$s Corporate Annual Report for the year

following the date of the case to determine what was done. Tell what corporate strategies the company used.$)$

$($Sections V and VI combined count $25$ points.$)$

VII. Ratio Analysis.

Submit the finished ratio analysis.

$($Section VII counts $50$ points.$)$ This is for Tesla Case and major problem is intense competition