Question: [ From in-class discussion: module 2 ] What is a FALSE statement relating to demand creation: Question 4 options: The aim of any innovation process

[ From in-class discussion: module 2 ] What is a FALSE statement relating to demand creation: Question 4 options: The aim of any innovation process is demand creation. Demand creation occurs every time a solution is used to execute a job. Demand creation can be characterized as an innovation process. Demand creation is not the same thing as a sale(s)

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