From peak sales of over 27,000 units in the January-March 2012 quarter to under 4,000 in the
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From peak sales of over 27,000 units in the January-March 2012 quarter to under 4,000 in the three months to December 2013, Tata Motors\' Nano hasn\'t quite lived up to the hype and expectations built up since its launch in mid-2009. To combat the situation now it launched Nano Twist, a \'smart city car\' costing just under Rs. 2.36 lakhs. Answer the following questions :
(a) What is strategic decision? What are its characteristics?
(b) Strategic decisions are complex in nature – explain.
(c) Explain how this strategic decision will help Tata Motors to repositioning themselves in the market.
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