Question: From the case study, it is highlighted that a new trend has emerged amongst small distributors to stock only the fastest-moving lines and often Yee
From the case study, it is highlighted that a new trend has emerged amongst small distributors to stock only the fastest-moving lines and often Yee Wos representatives are increasingly being called on to supply less popular lines at very short notice. This makes planning difficult. What can Johnny Tan do to revitalise his distribution channel in order to improve sales of the less popular lines?
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