Question: From the information given below, rank the customers in terms of their lifetime value. Use a discount rate of 6 percent and treat the average

From the information given below, rank the customers in terms of their lifetime value. Use a discount rate of 6 percent and treat the average annual sales figures as annuities Should any of these customers be fired

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It wasnt that bad. Aft er all, compared to people starving around the world, my complaint is nothing.

I dont trust that theyll keep my complaint confi dential.

I can tell by their body language when they dont want to hear from me.