From your own experience, and given your perspectives on consumer products, services, and branding, choose two arguments or observations advanced by Eyal and offer your comments. Agree? Disagree? What are implications $--$ good news or concerns $--$ for product and service development, and marketing strategy? What role might artificial intelligence $($AI$)$ play? Consider the unfolding future. Offer specific evidence to support. In addition to observations from the video, include relevant perspective from at least two authoritative independent sources $($e$.$g$.,$ journals, blogs, podcasts$)$; cite your references at the end of your post.